Marketing Efficiency for Energy and Utility Companies
20-21 November 2008, Budapest

 

As a marketer you always look for new ideas, the latest insights and lots of inspiration. We are putting together a conference that gives you all this in one place; up-to date facts and figures, interesting speakers and valuable knowledge from the industry today.

Highlights of this conference:

  • Innovative ways of pricing
  • Strategies how to reach and keep customers
  • Loyalty satisfaction and loyalty schemes
  • How to reduce cost to serve
  • Renewable energy marketing


The full program will be out at the end of July.

If you want to discuss the program development, do not hesitate to contact me.

I hope to see you in Budapest this fall!
Best Regards,
Johanna Öberg
Senior Project Manager
Email: johanna@energyforum.com
Phone: +46 708 556562

 

 

 

 

 

Expert Committee:

Senior Project Manager Johanna Öberg is producing a conference targeted at marketing professionals within the European power market. To ensure that the program is aligned with the industry today, there is a committee of experts enlisted who will closely follow the program development and some will also speak during the conference:

  • Torbjörn Valfridsson, Director Corporate Branding, Statkraft AS 
    Torbjörn Valfridsson is currently the Director of Corporate Branding at Statkraft AS (Norways biggest power company) in Oslo, Norway. He has been working in the international energy sector for the last ten years specializing in Branding and Marketing related activities.
  • Rolf Friedenwald, Head of Marketing,  RWE Energy AG
    Rolf Friedenwald has been a part of the RWE Group since 1994 and is currently the Head of Marketing.
  • Philip E. Lewis, Managing Director, VaasaETT Global Energy Think Tank
    Dr Lewis is an internationally recognized specialist in Utility Customer Psychology and Behaviour. He is the Managing Director of VaasaEtt. Formerly with the UK energy-retailing subsidiary of Amoco (now BP Amoco) and Seeboard (now Edf).
  • Tomaz Oresic - Group Head of Marketing - Central and Western Europe, EFT Group
    Tomaž Orešic is an energy utility manager with international experience in energy sales as well as in the energy related legal issues. Tomaz subsequently joined Elektro Maribor d.d., the second largest Slovenian distribution company in 2003, where he was appointed Member of the Board.


 


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