Energyforum
Marketing Efficiency for Energy and Utility Companies
20-21 November 2008, Budapest
This international conference is designed for marketers with a drive to succeed and the objective to think outside the box; to draw on top marketing expertise, inspiration and cases from within and beyond the energy industry.
"The last conference was really good with lots of interaction focusing on our business. It was definitely the seminar of the year."
-Previous delegate about the 2007 conference.
This conference will give you up-to date facts and figures, interesting speakers, valuable knowledge from the industry today and of course lots of inspiration.
Can you say no to spending two days with Europe's best marketers? Do not miss this opportunity to network and learn!
Learn how to:
- Gain and retain customers with no frills
- Identify true customer drivers and deliver them
- Create and Execute a "Formula 1" marketing strategy
- Connect with different generations of customers
- Find the most valuable customers
- Revitalise old energy companies and brands
- Outperform the competitors in your sector
We welcome you to Budapest to gain inspiration and insight from marketing leaders that are representing world-class companies.
Please contact me if you have any questions:
Best Regards,
Johanna Öberg
Senior Project Manager
johanna@energyforum.com
Expert Committee:
To ensure that the program is aligned with the industry today, there is a committee of experts enlisted who will closely follow the program development and some will also speak during the conference:
-
Torbjörn Valfridsson, Director Corporate Branding, Statkraft AS
Torbjörn Valfridsson is currently the Director of Corporate Branding at Statkraft AS (Norways biggest power company) in Oslo, Norway. He has been working in the international energy sector for the last ten years specializing in Branding and Marketing related activities. -
Rolf Friedenwald, Head of Marketing, RWE Energy AG
Rolf Friedenwald has been a part of the RWE Group since 1994 and is currently the Head of Marketing. -
Philip E. Lewis, Managing Director, VaasaETT Global Energy Think Tank
Dr Lewis is an internationally recognized specialist in Utility Customer Psychology and Behaviour. He is the Managing Director of VaasaEtt. Formerly with the UK energy-retailing subsidiary of Amoco (now BP Amoco) and Seeboard (now Edf). -
Tomaz Oresic - Group Head of Marketing - Central and Western Europe, EFT Group
Tomaž Orešic is an energy utility manager with international experience in energy sales as well as in the energy related legal issues. Tomaz subsequently joined Elektro Maribor d.d., the second largest Slovenian distribution company in 2003, where he was appointed Member of the Board.
